Contemporary strategy analysis / Robert M. Grant.
Tipo de material: TextoDetalles de publicación: Hoboken, NJ : John Wiley & Sons, 2010, 2010.Edición: 7th ed., reprintedDescripción: xv, 499 p. : il. ; 25 cmISBN:- 9780470747100
- 0470747102
- HD 30.28 G72.2010
Tipo de ítem | Biblioteca actual | Colección | Signatura topográfica | Copia número | Estado | Fecha de vencimiento | Código de barras | |
---|---|---|---|---|---|---|---|---|
Libros | Biblioteca Francisco Xavier Clavigero Acervo | Acervo General | HD 30.28 G72.2010 (Navegar estantería(Abre debajo)) | ej. 1 | Disponible | UIA086485 | ||
Libros | Biblioteca Francisco Xavier Clavigero Acervo | Acervo General | HD 30.28 G72.2010 (Navegar estantería(Abre debajo)) | ej. 2 | Disponible | UIA086486 | ||
Libros | Biblioteca Francisco Xavier Clavigero Acervo | Acervo General | HD 30.28 G72.2010 (Navegar estantería(Abre debajo)) | ej. 3 | Disponible | UIA086487 |
The concept of strategy -- Goals, values, and performance -- Industry analysis : the fundamentals -- Further topics in industry and competitive analysis -- Analyzing resources and capabilities -- Developing resources and capabilities -- Organization structure and management systems : the fundamentals of strategy implementation -- The nature and sources of competitive advantage -- Cost advantage -- Differentiation advantage -- Industry evolution and strategic change -- Technology-based industries and the management of innovation -- Competitive advantage in mature industries -- Vertical integration and the scope of the firm -- Global strategies and the multinational corporation -- Diversification strategy -- Implementing corporate strategy : managing the multibusiness corporation -- Current trends in strategic management.