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Scenarios : the art of strategic conversation / Kees van der Heijden.
Tipo de material:![Texto](/opac-tmpl/lib/famfamfam/BK.png)
- 9780470023686
- HD 30.3 V36.2005
Contenidos:
The context: 1965 to 1990, Five discoveries at Shell -- Introduction to scenario-based planning -- Three competing paradigms in strategic management -- The principles of scenario-based planning: Strategising -- The business idea of an organisation -- The uncertain environment -- Scenario analysis -- Scenarios and the strategic conversation -- The practice of scenario-based planning: The practitioner's art -- Articulation of the business idea -- Competitive positioning -- Scenario development -- Option planning -- Institutionalising scenario-based planning: The management of change -- Planning process -- Guiding the strategic conversation -- Conclusion.
Tipo de ítem | Biblioteca actual | Colección | Signatura topográfica | Copia número | Estado | Fecha de vencimiento | Código de barras | |
---|---|---|---|---|---|---|---|---|
Libros | Biblioteca Francisco Xavier Clavigero Acervo | Acervo General | HD 30.3 V36.2005 (Navegar estantería(Abre debajo)) | ej. 1 | Disponible | UIA091757 | ||
Libros | Biblioteca Francisco Xavier Clavigero Acervo | Acervo General | HD 30.3 V36.2005 (Navegar estantería(Abre debajo)) | ej. 2 | Disponible | UIA091758 | ||
Libros | Biblioteca Francisco Xavier Clavigero Acervo | Acervo General | HD 30.3 V36.2005 (Navegar estantería(Abre debajo)) | ej. 3 | Disponible | UIA091759 |
Incluye referencias bibliográficas (p. [347]-350) e índice.
The context: 1965 to 1990, Five discoveries at Shell -- Introduction to scenario-based planning -- Three competing paradigms in strategic management -- The principles of scenario-based planning: Strategising -- The business idea of an organisation -- The uncertain environment -- Scenario analysis -- Scenarios and the strategic conversation -- The practice of scenario-based planning: The practitioner's art -- Articulation of the business idea -- Competitive positioning -- Scenario development -- Option planning -- Institutionalising scenario-based planning: The management of change -- Planning process -- Guiding the strategic conversation -- Conclusion.