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Own it : the law & business guide to launching a new business through innovation, exclusivity and relevance / Jon M. Garon.

Por: Tipo de material: TextoTextoDetalles de publicación: Durham, N.C. : Carolina Academic Press, [2007], ©2007.Descripción: xxii, 386 páginas : ilustraciones ; 23 cmTipo de contenido:
  • texto
Tipo de medio:
  • sin medio
Tipo de soporte:
  • volumen
ISBN:
  • 9781594603914 (alk. paper)
  • 159460391X (alk. paper)
Tema(s): Clasificación LoC:
  • KF 1414.3 G27.2007
Contenidos:
Building blocks for the business -- Introduction to exclusivity -- Integrating intellectual property to maximize both relevance and exclusivity -- Beyond exclusivity--the need for relevance -- Paying for exclusivity: financing and business structuring -- Application of start-up financing to intellectual property -- Drafting the Own it business plan -- Documenting the limited liability company -- The Internet, e-commerce and the new sales paradigm -- Industry examples and approaches -- Patents and patent law -- Copyrights and copyright law -- Trademarks, service marks, brands, and trademark law -- Publicity rights and privacy law -- Trade secrets and trade secret law.
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Incluye referencias bibliográficas (páginas 370-378) e índice.

Building blocks for the business -- Introduction to exclusivity -- Integrating intellectual property to maximize both relevance and exclusivity -- Beyond exclusivity--the need for relevance -- Paying for exclusivity: financing and business structuring -- Application of start-up financing to intellectual property -- Drafting the Own it business plan -- Documenting the limited liability company -- The Internet, e-commerce and the new sales paradigm -- Industry examples and approaches -- Patents and patent law -- Copyrights and copyright law -- Trademarks, service marks, brands, and trademark law -- Publicity rights and privacy law -- Trade secrets and trade secret law.