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Managing tourism in a changing world : issues and cases / edited by Rodolfo Baggio, Wojciech Czakon and Marcello M. Mariani.

Colaborador(es): Tipo de material: TextoTextoEditor: London : Routledge, 2014Descripción: viii, 122 pages : ilustraciones ; 25 cmTipo de contenido:
  • texto
Tipo de medio:
  • sin medio
Tipo de soporte:
  • volumen
ISBN:
  • 0415834171 (cloth)
  • 9780415834179 (cloth)
Títulos uniformes:
  • Anatolia.
Tema(s): Clasificación LoC:
  • G 155.A1 M263.2014
Resumen: Provides an overview of the research surrounding today's tourism management and recognizes the relevance of tourism activities as major economic drivers. While drawing on multiple theoretical perspectives and adopting different epistemological paradigms and methodologies, this book answers a wide range of research questions related to a number of relevant themes in the following fields: destination management, marketing and branding, inter-organizational dynamics and corporate social responsibility in the tourism sector.
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Libros Biblioteca Francisco Xavier Clavigero Acervo Acervo General G 155.A1 M263.2014 (Navegar estantería(Abre debajo)) ej. 1 Disponible UIA121330

Provides an overview of the research surrounding today's tourism management and recognizes the relevance of tourism activities as major economic drivers. While drawing on multiple theoretical perspectives and adopting different epistemological paradigms and methodologies, this book answers a wide range of research questions related to a number of relevant themes in the following fields: destination management, marketing and branding, inter-organizational dynamics and corporate social responsibility in the tourism sector.

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