TY  - BOOK
AU  - Converse, Paul Delaney
AU  - Huegy, Harvey W
AU  - Mitchell, Robert B
TI  - Elements of marketing
AV  - HF 5415 C55.1959
PY  - 1959///
CY  - Englewood Cliffs, N.J.
PB  - Prentice-Hall
KW  - Mercadotecnia
ER  -