TY  - BOOK
AU  - Fitzsimmons, James A
AU  - Fitzsimmons, Mona J
TI  - Service management: operations, strategy, and information technology 
SN  - 0072823739 (alk paper)
AV  - HD 9980.5 F549.2004
U1  - 658 21
PY  - 2004///
CY  - New York
PB  - McGraw-Hill, Irwin
KW  - Industrias de servicios
KW  - Administración
N1  - Títulos de los discos: Student CD-ROM for use with Service Management. Service Model Software to accompany Service Management / James Fitzsimmons and Mona Fitzsimmons; Incluye referencias bibliográficas e índice
ER  -