TY  - BOOK
AU  - Mullins,James L
ED  - IFLA Management and Marketing Section Conference
ED  - International Federation of Library Associations and Institutions.
TI  - Library management and marketing in a multicultural world: Proceedings of the 2006 IFLA Management and Marketing Section's Conference, Shanghai, 16-17 August, 2006 
SN  - 9783598220326
AV  - Z 678 I45.2007
PY  - 2007///
CY  - München
PB  - Saur
KW  - Library administration
KW  - Congresses
KW  - Bibliotecas -
KW  - Administración -
KW  - Congresos, conferencias, etc
KW  - Libraries
KW  - Marketing
KW  - Mercadotecnia -
KW  - Congresos
N1  - Incluye referencias bibliográficas
ER  -