TY  - BOOK
AU  - Hexter,Jimmy
AU  - Woetzel,Jonathan R
TI  - Operation China: from strategy to execution 
SN  - 1422116964 (hardcover : alk. paper)
AV  - HD 62.4 H48.2007
PY  - 2007///
CY  - Boston, Mass.
PB  - Harvard Business School
KW  - International business enterprises
KW  - China
KW  - Management
KW  - Empresas internacionales
KW  - China -
KW  - Administración
N1  - Incluye referencias bibliográficas (p. 199-202) e índice; Good enough is no longer enough -- Changing rules for business success -- Principles of world-class execution -- World-class execution -- Learning to win in China's many markets -- Developing competitive products -- The next advantage for manufacturing -- Getting more from sourcing more in China -- Distribution : changing times -- Talent holds the key -- Where to start -- The future of business in China -- The looming wave of mergers and acquisitions -- Win in China--or lose everywhere -- Notes -- Index -- About the authors
ER  -