TY  - BOOK
AU  - Ellet,William
TI  - The case study handbook: how to read, discuss, and write persuasively about cases 
SN  - 9781422101582 (hardcover : alk. paper)
AV  - HD 30.4 E435.2007
PY  - 2007///
CY  - Boston, Mass.
PB  - Harvard Business Schoo
KW  - Management
KW  - Case studies
KW  - Study and teaching
KW  - Administración
KW  - Estudio de casos -
KW  - Estudio y enseñanza
N1  - Incluye referencias bibliográficas e índice; pt. 1. Analysis. How to analyze a case -- Case analysis demonstration -- Problems -- Decisions -- Evaluations -- pt. 2. Discussion. How to discuss a case -- pt. 3. Writing. How to write a case-based essay -- Problem essays -- Decision essays -- Evaluation essays -- pt. 4. Cases for analysis and writing. Allentown Materials Corporation : The electronic products division (abridged) -- General Electric : Major appliance business group (abridged) -- General Motors : Packard electric division -- Malaysia in the 1990's -- Whistler Corporation
ER  -