TY - BOOK AU - Werbach,Adam TI - Strategy for sustainability: a business manifesto SN - 9781422177709 (hardcover : alk. paper) AV - HD 30.28 W388.2009 PY - 2009///, ©2009 CY - Boston, Massachusetts PB - Harvard Business KW - Strategic planning KW - Planificación estratégica KW - Sustainable development KW - Desarrollo sustentable N1 - Incluye referencias bibliográficas e índice; A different way to formulate your business strategy -- Mapping your opportunities : an analysis of society, technology, and resources (STaR) -- Setting your North Star and initiating the TEN cycle : the tools of implementation -- Using transparency to execute your strategy : open up your business for scrutiny -- Engaging individuals : people want to help -- The network of sustainability partners : a company cannot execute its strategy alone -- Leadership at all levels : inspiration as a leadership technique ER -