TY - BOOK AU - Kaempfer,Rick AU - Swanson,John TI - The radio producer's handbook SN - 1581153880 (pbk.) AV - PN 1991.75 K342.2004 PY - 2004///, ©2004 CY - New York PB - Allworth Press KW - Radio KW - Production and direction KW - Handbooks, manuals, etc KW - Radio - KW - Producción y dirección - KW - Manuales N1 - Incluye referencias bibliográficas (páginas 230-231) e índice; The wonderful world of radio -- Booking celebrity guests -- Crafting a great interview -- Coming up with ideas -- Creating a great phone segment -- Writing for radio -- Pitching material and planning a show -- Maximizing your time -- Pre-game show -- Showtime: a day in a life -- Remote broadcasts -- Laying down an educational base -- Getting your foot in the door -- Taking advantage of your opportunity -- Final preparations -- Becoming chairman of the board -- Digital editing -- Creating an audio library -- The producer ladder -- Future careers for ex-producers ER -