TY  - BOOK
AU  - Denison,Edward
TI  - Print formats and finishes: the designer's illustrated guide to brochures, catalogs, bags, labels, packaging and promotion 
SN  - 2888931362 (pbk.)
AV  - NC 997 D46.2010
PY  - 2010///,
CY  - Mies, Switzerland
PB  - Rotovision
KW  - Commercial art
KW  - Design
KW  - Pictorial works
KW  - Arte comercial
KW  - Diseño
KW  - Obras ilustradas
KW  - Packaging
KW  - Empaques
N1  - Incluye índice; Formats -- Materials -- Standard printing -- Specialist printing -- Folding & binding -- Finishing
N2  - Print Formats and Finishes is a comprehensive resource on formats, materials and finishes. This book explores the production and manufacturing aspects of a range of products including CD and DVD packaging, bags and labels, brochures, sustainable design products, product packaging, and promotional items. With succinct text and specially commissioned photos it shows, at one glance, the effects that can be created and the printing and production techniques used to achieve them. Work across all budgets and production/print runs is showcased, revealing the skills and techniques that allow creative solutions that grab audience attention and sell. For ideas on everything from mass-mail flyers, unique CD packaging, to customized products and packaging, The Print and Production Finishes Sourcebook is an indispensable ideas sourcebook and practical guide. By analyzing the best in the business, it gives readers a thorough understanding of materials, and of print and production processes that can be applied to any job.--Product Description
ER  -