TY  - BOOK
ED  - Winkreative (Firma)
TI  - Winkreative design stories: a global view on branding, design and publishing
SN  - 9783899555103
AV  - HF 5415.13 W56.2014
PY  - 2014///
CY  - Berlin
PB  - Gestalten
KW  - Winkreative (Firma)
KW  - Branding (Marketing)
KW  - Management
KW  - Case studies
KW  - Productos de marca registrada (Mercadotecnia) -
KW  - Administración -
KW  - Estudio de casos
KW  - Business enterprises
KW  - Empresas comerciales
N1  - Indhold; Introduction; Storytelling; Charm; Shape shifters; Intelligence; Clarity; Craft; People and process; 10 key moments; Acknowledgements
ER  -