TY - BOOK AU - Matsaganis,Matthew D. AU - Katz,Vikki S. AU - Ball-Rokeach,Sandra TI - Understanding ethnic media: producers, consumers, and societies SN - 9781412959131 AV - P 94.5.M55 M38.2011 PY - 2011///, CY - Los Angeles, California PB - SAGE KW - Ethnic mass media KW - Medios de comunicación masiva étnicos KW - Mass media and minorities KW - Medios de comunicacion masiva y minorias N1 - Incluye referencias bibliográficas e índice; Ethnic media in context. What are ethnic media? -- Ethnic media in history -- The consumers. Immigrants and their media -- Ethnic minorities and their media -- The producers. Ethnic media audience trends and what lies behind the numbers -- Ethnic media organizations and competition -- Globalization and the ethnic media organization -- Policy and ethnic media development -- Ethnic media as civic communicators. Ethnic media as local media -- Professional challenges for ethnic media journalists -- The future of ethnic media. What does the future hold for ethnic media? N2 - "This is the first book to provide a comprehensive review and analysis of how media produced by ethnic communities, and for ethnic communities, affect identity and perceived lines of division between "us" and "others," as well as how the production and consumption of ethnic media affect the character of the larger media and societal landscapes." "Integrating key ethnic media studies with original research, this book makes a unique contribution by covering both consumers and producers of ethnic media, as well as the history of ethnic media, its role in ethnic communities, the effect of globalization, and the professional challenges faced by ethnic media journalists. A compelling discussion on the future of ethnic media concludes the book and points the way toward further research." ""This is an excellent contribution to a growing body of important literature."--Donald R. Browne, University of Minnesota" ""This comprehensive book offers a global overview. The rich data discussed and the activities proposed make a very good introductory text for ethnic media teaching. The organization of the material is excellent and the writing is particularly engaging and confident, and brings the subject to life."--Myria Georgiou, London School of Economics and Political Science"--BOOK JACKET ER -