TY - BOOK AU - VanderStoep,Scott W. AU - Johnston,Deirdre D. TI - Research methods for everyday life: blending qualitative and quantitative approaches T2 - Research methods for the social sciences SN - 0470343532 AV - H 62 V323.2009 PY - 2009///, CY - San Francisco, CA PB - Jossey-Bass KW - Ciencias sociales KW - Research KW - Methodology KW - Investigación - KW - Metodología KW - Psychology KW - Psicología KW - Qualitative research KW - Investigación cualitativa KW - Statistical methods KW - Métodos estadísticos KW - Psychometrics KW - Psicometría N1 - Incluye referencias bibliográficas e índice; Understanding research -- The who, how, and why of research -- Quantitative research: measurement and data collection -- Quantitative research: descriptive and correlational designs -- Quantitative research: basic experimental designs -- Quantitative research: advanced experimental designs -- What is qualitative research? -- Planning your qualitative study: design, sampling, and data analysis -- Qualitative research methods: ethnography, phenomenology, cast study, textual analysis, and applied research -- Qualitative research tools: interviewing, focus groups, and observation -- Presenting your research findings N2 - Offering an introduction to social research, this book explores all stages of the research process and features both quantitative and qualitative methods. Research design topics include sampling techniques, choosing a research design, and determining research question that inform public opinion and direct future studies ER -