TY  - BOOK
AU  - Cox, Donald F
TI  - Risk taking and information handling in consumer behavior
AV  - HB 801 R5
PY  - 1967///
CY  - Boston
PB  - Division of Research, Graduate School of Business Administration, Harvard University
KW  - Consumidores
KW  - Ensayos
KW  - Consumo (Economía)
ER  -