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TV, food marketing and childhood obesity / Jason Y. Cartere, editor.

Colaborador(es): Tipo de material: TextoTextoDetalles de publicación: New York : Nova Science Publishers, 2009.Descripción: viii, 221 p. : il., gráficas, tablas ; 23 cmISBN:
  • 9781606921968
  • 1606921967
Otro título:
  • Food marketing and childhood obesity [Parte del título]
Tema(s): Clasificación LoC:
  • RJ 399.C6 T8.2009
Contenidos:
Overview of food marketing to children -- Food industry initiatives to improve childrens diets and health -- Products and packaging -- New products and reformulations -- Packaging -- Labeling, advertising, and other promotions -- Labeling -- Advertising -- Restrictions on advertising to children -- Nutrition and healthy lifestyle advertising -- Other marketing and promotions -- Community outreach and education -- Marketing and sale in schools -- Media and entertainment industry initiatives to improve children's diets and health -- Public service campaigns and program content -- Licensing of popular characters -- Food and beverage marketing to minority children -- Advertising and marketing -- Food industry initiatives -- Media and entertainment industry initiatives -- Self-regulatory standards for food marketing to children -- Value of self-regulatory approach -- Caru self-regulatory standards -- Standards and enforcement -- Analysis of self-regulation.
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Existencias
Tipo de ítem Biblioteca actual Colección Signatura topográfica Copia número Estado Fecha de vencimiento Código de barras
Libros Biblioteca Francisco Xavier Clavigero Acervo Acervo General RJ 399.C6 T8.2009 (Navegar estantería(Abre debajo)) ej. 1 Disponible UIA104887

Incluye referencias bibliográficas e índice.

Overview of food marketing to children -- Food industry initiatives to improve childrens diets and health -- Products and packaging -- New products and reformulations -- Packaging -- Labeling, advertising, and other promotions -- Labeling -- Advertising -- Restrictions on advertising to children -- Nutrition and healthy lifestyle advertising -- Other marketing and promotions -- Community outreach and education -- Marketing and sale in schools -- Media and entertainment industry initiatives to improve children's diets and health -- Public service campaigns and program content -- Licensing of popular characters -- Food and beverage marketing to minority children -- Advertising and marketing -- Food industry initiatives -- Media and entertainment industry initiatives -- Self-regulatory standards for food marketing to children -- Value of self-regulatory approach -- Caru self-regulatory standards -- Standards and enforcement -- Analysis of self-regulation.