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The case study handbook : how to read, discuss, and write persuasively about cases / William Ellet.
Tipo de material:
TextoDetalles de publicación: Boston, Mass. : Harvard Business Schoo, 2007.Descripción: vi, 273 p. : il. ; 24 cmISBN: - 9781422101582 (hardcover : alk. paper)
- 1422101584 (hardcover : alk. paper)
- HD 30.4 E435.2007
Contenidos parciales:
pt. 1. Analysis. How to analyze a case -- Case analysis demonstration -- Problems -- Decisions -- Evaluations -- pt. 2. Discussion. How to discuss a case -- pt. 3. Writing. How to write a case-based essay -- Problem essays -- Decision essays -- Evaluation essays -- pt. 4. Cases for analysis and writing. Allentown Materials Corporation : The electronic products division (abridged) -- General Electric : Major appliance business group (abridged) -- General Motors : Packard electric division -- Malaysia in the 1990's -- Whistler Corporation.
| Tipo de ítem | Biblioteca actual | Colección | Signatura topográfica | Copia número | Estado | Fecha de vencimiento | Código de barras | |
|---|---|---|---|---|---|---|---|---|
| Libros de consulta | Biblioteca Francisco Xavier Clavigero | Consulta | HD 30.4 E435.2007 (Navegar estantería(Abre debajo)) | ej. 1 | Disponible | UIA040308 |
Incluye referencias bibliográficas e índice.
pt. 1. Analysis. How to analyze a case -- Case analysis demonstration -- Problems -- Decisions -- Evaluations -- pt. 2. Discussion. How to discuss a case -- pt. 3. Writing. How to write a case-based essay -- Problem essays -- Decision essays -- Evaluation essays -- pt. 4. Cases for analysis and writing. Allentown Materials Corporation : The electronic products division (abridged) -- General Electric : Major appliance business group (abridged) -- General Motors : Packard electric division -- Malaysia in the 1990's -- Whistler Corporation.
