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| 001 | 000106711 | ||
| 005 | 20240105135351.0 | ||
| 008 | 940222t19881988ilua r 000 0 eng d | ||
| 020 | _a0-8442-3044-8 | ||
| 035 | _a186277 | ||
| 035 | _aUIA0106711 | ||
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_aUIASF _cUIASF |
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| 041 | 0 | _aENG | |
| 050 | 4 |
_aHF 5821 _bS419.1988 |
|
| 100 | _aSchultz, Don E | ||
| 245 | 1 | 0 |
_aEssentials of advertising strategy / _cDon E. Schultz, Stanley I. Tannenbaum |
| 250 | _a2nd ed. | ||
| 260 |
_aLincolnwood, Ill. : _bNTC, _cc1988 |
||
| 300 |
_avi, 98 p. : _bil., diagrs. ; _c25 cm |
||
| 650 | 0 | _aPublicidad. | |
| 700 | 1 | _aTannenbaum, Stanley I | |
| 905 | _a01 | ||
| 942 | 1 | _cNEWBFXC1 | |
| 999 |
_c105275 _d105275 |
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| 980 |
_851 _gRonald RUIZ |
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