| 000 | 00862cam-a2200313-a-4500 | ||
|---|---|---|---|
| 001 | 000111785 | ||
| 005 | 20241013190817.0 | ||
| 008 | 950310s1993 mx a r 001 0 spa d | ||
| 020 | _a970-10-0403-5 | ||
| 035 | _a193972 | ||
| 035 | _aUIA0111785 | ||
| 040 |
_aUIASF _cUIASF |
||
| 041 | 1 |
_aSPA _hENG |
|
| 050 | 4 |
_aHF 5415 _bR54318.1993 |
|
| 100 | _aRies, Al | ||
| 245 | 1 | 4 |
_aLas 22 [i.e. veintidos] leyes inmutables del marketing : _b¡ viólelas bajo su propio riesgo ! / _cAl Ries y Jack Trout |
| 260 |
_aMéxico : _bMcGraw-Hill, _c1993 |
||
| 300 |
_a187 p. : _bil., ; _c21 cm |
||
| 500 | _aIncluye índice. | ||
| 500 | _aTraducción de The Inmutable laws of marketing. | ||
| 650 | 0 | _aMercadotecnia | |
| 905 | _a01 | ||
| 942 | 1 | _cNEWBFXC1 | |
| 999 |
_c110263 _d110263 |
||
| 980 |
_8126340 _g ADMIN1 |
||
| 003 | MX-MxUI | ||