| 000 | 00782cam-a2200277-a-4500 | ||
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| 001 | 000011387 | ||
| 005 | 20240105125823.0 | ||
| 008 | 920928s1964 xxu r 000 0 eng d | ||
| 035 | _a020311 | ||
| 035 | _aUIA0011387 | ||
| 040 |
_aUIASF _cUIASF |
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| 041 | 0 | _aENG | |
| 050 | 4 |
_aHF 5415.3 _bD52 |
|
| 100 |
_aDichter, Ernest _d1907- |
||
| 245 | 1 | 0 |
_aHandbook of consumer motivations : _bthe psychology of the world of objects |
| 260 |
_aNew York : _bMcGraw-Hill, _c1964 |
||
| 300 |
_a486 p. : _bil. ; _c21 cm |
||
| 440 | 0 | _aMcGraw-Hill series in marketing and advertinsing | |
| 650 | 0 |
_aInvestigación motivacional (Mercadotecnia) _xInvestigaciones (Mercado) |
|
| 905 | _a01 | ||
| 942 | _cNEWBFXC1 | ||
| 999 |
_c11188 _d11188 |
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| 980 |
_851 _gRonald RUIZ |
||