000 | 00745nam-a2200277-a-4500 | ||
---|---|---|---|
005 | 20240105141211.0 | ||
008 | 980105s1986 mx a r 000 0 spa d | ||
020 | _a9682606624 | ||
035 | _a219509 | ||
035 | _aUIA0156891 | ||
040 |
_aDLC _bspa _cUIASF _dUIASF |
||
041 | 1 |
_aspa _heng |
|
050 | 4 |
_aHF 5415 _bL482.1986 |
|
082 | 0 | 4 |
_a658.8 _219 |
100 |
_aLevitt, Theodore _d1925- |
||
245 | 1 | 0 |
_aComercialización creativa / _cTheodore Levitt. |
260 |
_aMéxico : _bCompañía Editorial Continental, _c1986. |
||
300 |
_a191 p. : _bil. ; _c22 cm. |
||
500 | _aTraducción de: The Marketing imagination. | ||
650 | 4 | _aMercadotecnia | |
905 | _a01 | ||
942 | _cNEWBFXC1 | ||
999 |
_c153956 _d153956 |
||
980 |
_851 _gRonald RUIZ |