000 00650cam-a2200277-a-4500
001 000016213
005 20240105130110.0
008 920928s1967 xxu r 000 0 eng d
035 _a049860
035 _aUIA0016213
040 _aUIASF
_cUIASF
041 0 _aENG
050 4 _aHF 5415
_bS74
100 1 _aStanton, William J.
245 1 0 _aFundamentals of marketing /
_cWilliam J. Stanton
250 _a2 ed.
260 _aNew York :
_bMcGraw-Hill,
_c1967
300 _a743 p. :
_bil. ;
_c21 cm
650 0 _aMercadotecnia
905 _a20
942 _cNEWBFXC1
999 _c15961
_d15961
980 _851
_gRonald RUIZ