| 000 | 00774cam-a2200289-a-4500 | ||
|---|---|---|---|
| 001 | 000016517 | ||
| 005 | 20240105130122.0 | ||
| 008 | 920928s1969 xxu r 000 0 eng d | ||
| 035 | _a064920 | ||
| 035 | _aUIA0016517 | ||
| 040 |
_aUIASF _cUIASF |
||
| 041 | 0 | _aENG | |
| 050 | 4 |
_aHF 5415.13 _bB89 |
|
| 100 |
_aBuzzell, Robert Dow _d1933- |
||
| 245 | 1 | 0 |
_aMarketing research and information systems : _btext and cases / _cby Robert D. Buzzell, Donald F. Cox & Rex V. Brown |
| 260 |
_aNew York : _bMcGraw-Hill, _c1969 |
||
| 300 |
_a788 p. ; _c23 cm |
||
| 650 | 0 |
_aMercadotecnia _xInvestigación. |
|
| 700 | 1 | _aCox, Donald F | |
| 700 | 1 | _aBrown, Rex V | |
| 905 | _a01 | ||
| 942 | _cNEWBFXC1 | ||
| 999 |
_c16263 _d16263 |
||
| 980 |
_851 _gRonald RUIZ |
||