000 00800cam-a2200289-a-4500
001 000017781
005 20240105130206.0
008 920928s1969 xxu r 000 0 eng d
035 _a070250
035 _aUIA0017781
040 _aUIASF
_cUIASF
041 0 _aENG
050 4 _aHF 5415.15
_bR4
100 _aRewoldt, Stewart Henry
_d1922-
245 1 0 _aIntroduction to marketing management :
_btext and cases /
_cStewart Henry Rewoldt, James D. Scott, Martin R. Warshaw
260 _aHomewood, Ill. :
_bRichard D. Irwin,
_c1969
300 _a718 p. :
_bil. ;
_c24 cm
650 0 _aMercadotecnia
_xDirección.
700 1 _aScott, James Dacon
700 1 _aWarshaw, Martin R
905 _a01
942 _cNEWBFXC1
999 _c17517
_d17517
980 _851
_gRonald RUIZ