000 | 00864nam-a2200301-a-4500 | ||
---|---|---|---|
005 | 20240105142503.0 | ||
008 | 010424s1999 mx a r 000 0 spa d | ||
020 | _a968752958X | ||
035 | _a260103 | ||
035 | _a260104 | ||
035 | _aUIA0205380 | ||
040 |
_aUIASF _bspa _cUIASF |
||
041 | 1 |
_aspa _heng |
|
050 | 4 |
_aHF 5415.3 _bA8318.1999 |
|
100 | _aAssael, Henry | ||
245 | 1 | 0 |
_aComportamiento del consumidor / _cHenry Assael. |
260 |
_aMéxico : _bInternational Thomson, _c1999. |
||
300 |
_axvi, 684 p. : _bil. ; _c26 cm. |
||
500 | _aTraducción de: Consumer behavior and marketing action. | ||
500 | _aIncluye índice. | ||
650 | 4 | _aComportamiento del consumidor | |
650 | 4 |
_aInvestigación motivacional (Mercadotecnia) _xInvestigación. |
|
905 | _a01 | ||
942 | 1 | _cNEWBFXC1 | |
999 |
_c196705 _d196705 |
||
980 |
_851 _gRonald RUIZ |