000 | 00895cam-a2200325-a-4500 | ||
---|---|---|---|
001 | 000020435 | ||
005 | 20240105130336.0 | ||
008 | 920928s1977 xxu r 000 0 eng d | ||
020 | _a0-256-01928-2 | ||
035 | _a091392 | ||
035 | _aUIA0020435 | ||
040 |
_aUIASF _cUIASF |
||
041 | 0 | _aENG | |
050 | 4 |
_aHF 5415.13 _bR4.1977 |
|
100 |
_aRewoldt, Stewart Henry _d1922- |
||
245 | 1 | 0 |
_aIntroduction to marketing management : _btext and cases / _cS. H. Rewoldt, James D. Scott, Martin R. Warshaw |
250 | _a3rd ed | ||
260 |
_aHomewood, Ill. : _bR.D. Irwin, _c1977 |
||
300 |
_axv, 755 p. : _bil. ; _c24 cm |
||
504 | _aIncluye bibliografía índice. | ||
650 | 0 |
_aMercadotecnia _xDirección. |
|
700 | 1 | _aScott, James Dacon | |
700 | 1 | _aWarshaw, Martin R | |
905 | _a01 | ||
942 | _cNEWBFXC1 | ||
999 |
_c20140 _d20140 |
||
980 |
_851 _gRonald RUIZ |