| 000 | 00956cam-a22003134a-4500 | ||
|---|---|---|---|
| 001 | 000263815 | ||
| 005 | 20240105143038.0 | ||
| 008 | 020830s2001 maua rb 001 0 eng d | ||
| 010 | _a00063224 | ||
| 020 | _a1578512212 (alk. paper) | ||
| 035 | _a275218 | ||
| 040 |
_aDLC _bspa _cUAISF _dUIASF |
||
| 050 | 0 |
_aHB 615 _bK64.2001 |
|
| 082 | 0 | 0 |
_a658.4/21 _221 |
| 100 | 1 |
_aKoehn, Nancy F. _q(Nancy Fowler), _d1959- |
|
| 245 | 1 | 0 |
_aBrand new : _bhow entrepreneurs earned consumers' trust from Wedgwood to Dell / _cNancy F. Koehn. |
| 260 |
_aBoston, Mass. : _bHarvard Business School, _c2001 |
||
| 300 |
_a469 p. : _bil., fotos, gráficas, retrs. ; _c24 cm. |
||
| 504 | _aIncluye referencias bibliográficas e índice. | ||
| 650 | 4 | _aCapacidad empresarial | |
| 650 | 4 | _aGente de negocios. | |
| 942 | 1 | _cNEWBFXC1 | |
| 905 | _a01 | ||
| 999 |
_c236901 _d236901 |
||
| 980 |
_851 _gRonald RUIZ |
||