| 000 | 00890nam-a2200313Ia-4500 | ||
|---|---|---|---|
| 001 | 000437275 | ||
| 003 | OCoLC | ||
| 005 | 20240105143850.0 | ||
| 008 | 040324s2002 ohua r 001 0 eng d | ||
| 020 | _a0030331013 | ||
| 035 | _a295759 | ||
| 040 |
_aCVU _bspa _cCVU _dUIASF |
||
| 050 | 4 |
_aHF 5415.2 _bC5.2002 |
|
| 100 | _aChurchill, Gilbert A | ||
| 245 | 1 | 0 |
_aMarketing research : _bmethodological foundations / _cGilbert A. Churchill, Jr., Dawn Iacobucci. |
| 250 | _a8th ed. | ||
| 260 |
_aMason, Ohio : _bSouth-Western/Thomson Learning, _c2002. |
||
| 300 |
_axxvi, 1006 p. : _bil. ; _c27 cm. |
||
| 504 | _aIncluye referencias bibliográficas e índice. | ||
| 650 | 4 | _aInvestigación de mercado | |
| 700 | 1 | _aIacobucci, Dawn. | |
| 942 | 1 | _cNEWBFXC1 | |
| 049 | _aUIAA | ||
| 905 | _a01 | ||
| 999 |
_c409547 _d409547 |
||
| 980 |
_851 _gRonald RUIZ |
||