| 000 | 00694cam-a2200277-a-4500 | ||
|---|---|---|---|
| 001 | 000043902 | ||
| 005 | 20240105131700.0 | ||
| 008 | 910926t19731973xxu r 000 0 eng d | ||
| 020 | _a0-205-03796-8 | ||
| 035 | _a076274 | ||
| 035 | _aUIA0043902 | ||
| 040 |
_aUIASF _cUIASF |
||
| 041 | 0 | _aENG | |
| 050 | 4 |
_aHF 5415 _bE67 |
|
| 245 | 0 | 0 |
_aMarketing classics : _ba selection of influential articles / _ccom. Ben M. Enis and Keith K. Cox |
| 250 | _a2nd ed | ||
| 260 |
_aBoston : _bAllyn & Bacon, _cc1973 |
||
| 300 |
_a471 p. ; _c24 cm |
||
| 650 | 0 | _aMercadotecnia | |
| 700 | 1 | _aEnis, Ben M | |
| 905 | _a01 | ||
| 942 | _cNEWBFXC1 | ||
| 999 |
_c43309 _d43309 |
||
| 980 |
_851 _gRonald RUIZ |
||