| 000 | 01012cam-a22003374a-4500 | ||
|---|---|---|---|
| 001 | 000463336 | ||
| 003 | OCoLC | ||
| 005 | 20240105144423.0 | ||
| 008 | 050607s1999 nyua rb 001 0 eng d | ||
| 010 | _a99018003 | ||
| 020 | _a0684854236 | ||
| 035 | _s307171 | ||
| 040 |
_aDLC _bspa _cDLC _dUIASF |
||
| 050 | 4 |
_aHF 5415.13 _bS343.1999 |
|
| 082 | 0 | 0 |
_a658.8/27 _221 |
| 100 | 1 | _aSchmitt, Bernd | |
| 245 | 1 | 0 |
_aExperiential marketing : _bhow to get customers to sense, feel, think, act, and relate to your company and brands / _cBernd H. Schmitt. |
| 260 |
_aNew York : _bFree Press, _c1999. |
||
| 300 |
_axix, 280 p. : _bil. ; _c24 cm. |
||
| 504 | _aIncluye referencias bibliográficas (p. 255-265) e índice. | ||
| 650 | 4 |
_aProductos de nombre comercial _xMercadotecnia. |
|
| 650 | 4 | _aImagen corporativa. | |
| 942 | 1 | _cNEWBFXC1 | |
| 950 | 0 | _xMarketing. | |
| 049 | _aUIAA | ||
| 905 | _a01 | ||
| 999 |
_c435077 _d435077 |
||
| 980 |
_851 _gRonald RUIZ |
||