000 | 01092cam-a22003614a-4500 | ||
---|---|---|---|
001 | 000463554 | ||
003 | OCoLC | ||
005 | 20240105144428.0 | ||
008 | 050609s2003 enka rb 001 0 eng d | ||
010 | _a2002115868 | ||
020 | _a0761941576 | ||
020 | _a0761941584 (pbk.) | ||
035 | _a307688 | ||
040 |
_aDLC _bspa _cDLC _dUIASF |
||
050 | 4 |
_aHD 9980.5 _bG55.2003 |
|
082 | 0 | 0 |
_a658.8 _222 |
100 | 1 | _aGilmore, Audrey. | |
245 | 1 | 0 |
_aServices marketing and management / _cAudrey Gilmore. |
260 |
_aLondon ; _aThousand Oaks, Calif. : _bSage Publications, _c2003 |
||
300 |
_a215 p. : _bil. ; _c25 cm. |
||
504 | _aIncluye referencias bibliográficas e índices. | ||
505 | 0 | _aUnderlying themes -- Managing services -- Service management issues. | |
650 | 4 |
_aIndustrias de servicios _xMercadotecnia. |
|
650 | 4 |
_aIndustrias de servicios _xAdministración. |
|
942 | 1 | _cNEWBFXC1 | |
950 | 0 | _xMarketing. | |
950 | 0 | _xManagement. | |
049 | _aUIAA | ||
905 | _a01 | ||
999 |
_c435293 _d435293 |
||
980 |
_851 _gRonald RUIZ |