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001 000047304
005 20240105131855.0
008 920928t19771977xxua rb 000 0 eng d
035 _a092787
035 _aUIA0047304
040 _aUIASF
_cUIASF
041 0 _aENG
050 4 _aHF 5415
_bM323
245 0 0 _aMarketing update :
_bdynamic marketing readings /
_ced. by Harold W. Berkman... [et al.]
260 _aDubuque, Iowa :
_bKendall/Hunt,
_cc1977
300 _avii, 531 p. :
_bil. ;
_c23 cm
504 _aIncluye bibliografía.
650 0 _aMercadotecnia
700 1 _aBerkman, Harold W
905 _a01
942 _cNEWBFXC1
999 _c46666
_d46666
980 _851
_gRonald RUIZ