| 000 | 01138nam a2200385 a 4500 | ||
|---|---|---|---|
| 001 | 000514978 | ||
| 005 | 20240105145045.0 | ||
| 008 | 070110s2006 njua b 001 0 eng | ||
| 010 | _a2004016223 | ||
| 020 | _a0471476544 (acid-free) | ||
| 035 | _a324769 | ||
| 035 | _a324768 | ||
| 035 | _a324767 | ||
| 040 |
_aDLC _bspa _cDLC _dUIASF |
||
| 050 | 4 |
_aTX 911.3.M3 _bR443.2006 |
|
| 082 | 0 | 4 |
_a647.95/068/8 _222 |
| 100 | 1 | _aReid, Robert D. | |
| 245 | 1 | 0 |
_aHospitality marketing management / _cRobert D. Reid, David C. Bojanic. |
| 250 | _a4th ed. | ||
| 260 |
_aHoboken, N.J. : _bWiley, _c2006. |
||
| 300 |
_axiv, 626 p.: _bil. col. ; _c29 cm. |
||
| 504 | _aIncluye referencias bibliográficas e índice. | ||
| 650 | 0 |
_aHospitality industry _xMarketing. |
|
| 650 | 4 |
_aIndustria hospitalaria - _xMercadotecnia. |
|
| 650 | 0 |
_aFood service _xMarketing. |
|
| 650 | 4 |
_aServicio de alimentación - _xMercadotecnia. |
|
| 650 | 0 |
_aRestaurants _xMarketing. |
|
| 650 | 4 |
_aRestaurantes _xMercadotecnia |
|
| 700 | 1 | _aBojanic, David C. | |
| 905 | _a01 | ||
| 942 | 1 | _cNEWBFXC1 | |
| 999 |
_c485024 _d485024 |
||
| 980 |
_851 _gRonald RUIZ |
||