| 000 | 00863cam a22003134a 4500 | ||
|---|---|---|---|
| 001 | 000515916 | ||
| 005 | 20241013212105.0 | ||
| 008 | 070523s2006 caua b 001 0 eng d | ||
| 010 | _a2005012623 | ||
| 020 | _a1412917964 | ||
| 035 | _a326732 | ||
| 040 |
_aDLC _bspa _cDLC _dUIASF |
||
| 050 | 4 |
_aHF 5823 _bA758.2006 |
|
| 100 | 1 | _aAltstiel, Tom. | |
| 245 | 1 | 0 |
_aAdvertising strategy : _bcreative tactics from the outside/in / _cTom Altstiel, Jean Grow. |
| 260 |
_aThousand Oaks, Calif. : _bSage Publications, _c2006. |
||
| 300 |
_axvi, 389 p. : _bil. ; _c28 cm. |
||
| 504 | _aIncluye referencias bibliográficas e índice. | ||
| 650 | 0 | _aAdvertising. | |
| 650 | 4 | _aPublicidad. | |
| 700 | 1 | _aGrow, Jean. | |
| 905 | _a01 | ||
| 942 | 1 | _cNEWBFXC1 | |
| 999 |
_c485944 _d485944 |
||
| 980 |
_8126340 _g ADMIN1 |
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| 003 | MX-MxUI | ||