000 | 01181nam a2200349 a 4500 | ||
---|---|---|---|
001 | 000515951 | ||
005 | 20240105145106.0 | ||
008 | 070612s2004 cauad rb 001 0 eng d | ||
010 | _a2004003252 | ||
020 | _a0761930957 (cloth : alk. paper) | ||
020 | _a9780761930952 (cloth : alk. paper) | ||
020 | _a0761930965 (pbk. : alk. paper) | ||
020 | _a9780761930969 (pbk. : alk. paper) | ||
035 | _a327329 | ||
040 |
_aDLC _bspa _cDLC _dUIASF |
||
050 | 4 |
_aP 96.E25 _bH67.2004 |
|
100 | 1 | _aHoskins, Colin | |
245 | 1 | 0 |
_aMedia economics : _bapplying economics to new and traditional media / _cColin Hoskins, Stuart McFayden, Adam Finn. |
246 | 1 | 0 | _aApplying economics to new and traditional media |
260 |
_aThousand Oaks, Calif. : _bSage, _c2004. |
||
300 |
_a356 p. : _bil., gráficas, tablas ; _c24 cm. |
||
504 | _aIncluye referencias bibliográficas (p. 331-336) e índice. | ||
650 | 0 |
_aMass media _xEconomic aspects |
|
650 | 4 |
_aMedios de comunicación masiva _xAspectos económicos |
|
700 | 1 | _aMcFadyen, Stuart | |
700 | 1 |
_aFinn, Adam, _d1946- |
|
905 | _a01 | ||
942 | 1 | _cNEWBFXC1 | |
999 |
_c485979 _d485979 |
||
980 |
_851 _gRonald RUIZ |