000 01360nam a2200397 a 4500
001 000525708
005 20240105145442.0
008 080124s2005 nyuad rb 000 1 eng d
010 _a2005021081
020 _a9780789031617 (hard cover : alk. paper)
020 _a0789031612 (hard cover : alk. paper)
020 _a9780789031624 (soft cover : alk. paper)
020 _a0789031620 (soft cover : alk. paper)
035 _a334742
040 _aDLC
_bspa
_cDLC
_dUIASF
050 4 _aHF 5415.55
_bF88.2005
245 0 4 _aThe future of relationship marketing /
_cDavid Bejou, Adrian Palmer, editors.
260 _aNew York, N.Y. :
_bBest Business Books,
_c2005.
300 _axi, 128 p. :
_bil., gráficas ;
_c23 cm.
440 0 _aMonographic separates from journal of relationship marketing
500 _a"Co-published simultaneously as Journal of relationship marketing, Volume 4, Numbers 3/4 2005."
650 0 _aRelationship marketing
650 4 _aRelaciones en la mercadotecnia.
650 0 _aCustomer relations
650 4 _aRelaciones con los clientes
650 0 _aMarketing
650 4 _aMercadotecnia
700 1 _aBejou, David
700 _aPalmer, Adrian
730 0 _aJournal of relationship marketing (Binghamton, N.Y.)
905 _a01
942 1 _cNEWBFXC1
999 _c495247
_d495247
980 _851
_gRonald RUIZ