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003 | mxmxui | ||
005 | 20240105145450.0 | ||
008 | 080407s2008 nyuao rb 001 0 eng d | ||
010 | _a2007028440 | ||
020 | _a9780415978811 (hbk.) | ||
020 | _a9780415978828 (pbk.) | ||
020 | _a9780203928646 (ebk.) | ||
020 | _a0415978815 (hbk.) | ||
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035 | _a336154 | ||
040 |
_aDLC _bspa _cDLC _dUIASF |
||
050 | 4 |
_aHF 5821 _bJ64.2008 |
|
100 | 1 | _aJohnson, Fern L | |
245 | 1 | 0 |
_aImaging in advertising : _bverbal and visual codes of commerce / _cFern L. Johnson. |
260 |
_aNew York, N.Y. : _bRoutledge, _c2008. |
||
300 |
_axv, 251 p. . _bil., fotos ; _c23 cm. |
||
504 | _aIncluye referencias bibliográficas (p. [236]-244) e índice. | ||
650 | 0 |
_aAdvertising _xSocial aspects |
|
650 | 4 |
_aPublicidad _xAspectos sociales |
|
650 | 0 | _aSymbolism in advertising | |
650 | 4 | _aSimbolismo en la publicidad | |
650 | 0 | _aCulture | |
650 | 4 | _aCultura | |
905 | _a21 | ||
942 | 1 | _cNEWBFXC1 | |
999 |
_c495559 _d495559 |
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980 |
_851 _gRonald RUIZ |