000 00966nam a2200349 a 4500
001 000539656
003 OCoLC
005 20240105150022.0
008 090818s2007 nyu r 001 0 eng d
020 _a1400064287
020 _a9781400064281
035 _a348449
040 _aDLC
_bspa
_cDLC
_dUIASF
050 4 _aHM 1033
_bH43.2007
100 1 _aHeath, Chip
245 1 0 _aMade to stick :
_bwhy some ideas survive and others die /
_cChip Heath & Dan Heath.
260 _aNew York :
_bRandom House,
_c2007.
300 _a323 p. ;
_c22 cm.
500 _aIncluye índice.
650 0 _aPsicología social
650 4 _aPsicología social
650 0 _aContagion (Social psychology)
650 4 _aContagio (Psicologia social)
650 0 _aContext effects (Psychology)
650 4 _aEfectos de contexto (Psicología)
700 1 _aHeath, Dan
_d1973-
905 _a01
942 1 _cNEWBFXC1
999 _c508566
_d508566
980 _851
_gRonald RUIZ