000 | 00776cam-a2200277-a-4500 | ||
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001 | 000051981 | ||
005 | 20240105132134.0 | ||
008 | 060607s1965 xxu r 000 0 eng d | ||
035 | _a056731 | ||
035 | _a113030 | ||
040 |
_aUIASF _bspa _cUIASF |
||
050 | 4 |
_aHF 5415 _bH36.1965 |
|
100 | _aHalbert, Michael H | ||
245 | 1 | 4 |
_aThe meaning and sources of marketing / _cMichael Halbert |
260 |
_aNew York : _bMcGraw-Hill, _c1965. |
||
300 |
_a330 p. ; _c24 cm. |
||
440 | 0 | _aMcGraw-Hill marketing science Iinstritute series / liander Robinson and Lucke, Halbert | |
500 | _aIncluye índice. | ||
504 | _aBibliografía: p. 295-315. | ||
650 | 4 | _aMercadotecnia | |
905 | _a01 | ||
942 | 1 | _cNEWBFXC1 | |
999 |
_c51279 _d51279 |
||
980 |
_851 _gRonald RUIZ |