| 000 | 01066nam a2200361 a 4500 | ||
|---|---|---|---|
| 001 | 000551140 | ||
| 005 | 20240106023553.0 | ||
| 008 | 091007s2009 maua rb 001 0 eng d | ||
| 010 | _a2008039034 | ||
| 020 | _a9780073381015 (alk. paper) | ||
| 020 | _a0073381012 (alk. paper) | ||
| 020 | _a9780071263627 | ||
| 020 | _a0071263624 | ||
| 035 | _a357169 (baja donado Tijuana) | ||
| 035 | _a370473 | ||
| 035 | _a370474 | ||
| 040 |
_aDLC _bspa _cDLC _dUIASF |
||
| 050 | 4 |
_aHF 1416 _bJ63.2009 |
|
| 100 | 1 | _aJohansson, Johny K | |
| 245 | 1 | 0 |
_aGlobal marketing : _bforeign entry, local marketing, & global management / _cJohny K. Johansson. |
| 250 | _a5th ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill Irwin, _c2009. |
||
| 300 |
_axix, 662 p. : _bil. ; _c29 cm. |
||
| 504 | _aIncluye referencias bibliográficas e índice. | ||
| 650 | 4 | _aMercadotecnia de exportación | |
| 650 | 4 |
_aMercadotecnia de exportación _xAdministración |
|
| 905 | _a01 | ||
| 999 |
_c519698 _d519698 |
||
| 942 | _cNEWBFXC1 | ||
| 980 |
_8126340 _g ADMIN1 |
||