000			01606nam a2200337 a 4500
001			000553248
005			20240105150507.0
008			110127s2011 cau rb 001 0 eng d
010			_a2009053331
020			_a9781412979450 (pbk.)
020			_a1412979455 (pbk.)
035			_a360072
035			_a368675
035			_a368676
040			_aDLC _bspa _cDLC _dUIASF
050		4	_aP 96.M4 _bP68.2011
100	1		_aPotter, W. James.
245	1	0	_aMedia literacy / _cW. James Potter.
250			_a5th ed.
260			_aLos Angeles : _bSAGE, _c2011.
300			_axxi, 463 p. ; _c23 cm.
504			_aIncluye referencias bibliográficas e índice.
505	0		_aIntroduction. Why increase media literacy? -- Media literacy approach -- Audience. Audience : individual perspective -- Industry perspective on audience -- Children as a special audience -- Industry. Development of the mass media industries -- Economic perspective -- Current status -- Content. Mass media content and reality -- News -- Entertainment content -- Advertising -- Interactive media -- Effects. Proactive perspective on media effects -- Broadening our perspective on media effects -- Confronting the issues. Who controls the mass media? -- Privacy with the media -- Piracy with the media -- Media violence -- Media influence on sports -- The springboard. Personal strategy for increasing media literacy -- Helping others increase media literacy.
650		0	_aMedia literacy
650		4	_aAlfabetización, Medios de
905			_a01
942			_cNEWBFXC1
999			_c521745 _d521745
980			_851 _gRonald RUIZ