| 000 | 01018nam a2200325 a 4500 | ||
|---|---|---|---|
| 001 | 000561149 | ||
| 005 | 20240105150702.0 | ||
| 008 | 110808s2008 wiua rb 001 0 eng d | ||
| 010 | _a2008020729 | ||
| 020 | _a9780873897433 | ||
| 020 | _a0873897439 | ||
| 035 | _a364740 | ||
| 040 |
_aDLC _bspa _cDLC _dUIASF |
||
| 050 | 4 |
_aHF 5415.335 _bH39.2008 |
|
| 100 | 1 |
_aHayes, Bob E., _d1963- |
|
| 245 | 1 | 0 |
_aMeasuring customer satisfaction and loyalty : _bsurvey design, use, and statistical analysis methods / _cBob E. Hayes. |
| 250 | _a3rd ed. | ||
| 260 |
_aMilwaukee, Wis. : _bASQ Quality Press, _c2008. |
||
| 300 |
_axxiii, 287 p. : _bil. ; _c24 cm. |
||
| 504 | _aIncluye referencias bibliográficas (p. 275-280) e índice. | ||
| 650 | 0 |
_aConsumer satisfaction _xStatistical methods. |
|
| 650 | 4 |
_aSatisfacción del consumidor _xMétodos estadísticos |
|
| 650 | 0 | _aQuestionnaires. | |
| 650 | 4 | _aCuestionarios | |
| 905 | _a01 | ||
| 942 | _cNEWBFXC1 | ||
| 999 |
_c529427 _d529427 |
||
| 980 |
_851 _gRonald RUIZ |
||