| 000 | 00840nam a2200313 a 4500 | ||
|---|---|---|---|
| 001 | 000567319 | ||
| 005 | 20240105150820.0 | ||
| 008 | 120209s2011 maua rb 001 0 eng d | ||
| 010 | _a2009046409 | ||
| 020 | _a9780136102434 (alk. paper) | ||
| 020 | _a0136102433 | ||
| 035 | _a368526 | ||
| 035 | _a368527 | ||
| 040 |
_aDLC _bspa _cDLC _dUIASF |
||
| 050 | 4 |
_aHF 5415 _bK672.2011 |
|
| 100 | 1 |
_aArmstrong, Gary _q(Gary M.) |
|
| 245 | 1 | 0 |
_aMarketing : _ban introduction / _cGary Armstrong, Philip Kotler. |
| 250 | _a10th ed. | ||
| 260 |
_aBoston : _bPrentice Hall, _c2011. |
||
| 300 |
_a1 v (varias paginaciones) : _bil. col. ; _c29 cm. |
||
| 650 | 0 | _aMarketing. | |
| 650 | 4 | _aMercadotecnia | |
| 700 | 1 |
_aKotler, Philip _979532 |
|
| 905 | _a01 | ||
| 942 |
_cNEWBFXC1 _2lcc |
||
| 999 |
_c535517 _d535517 |
||
| 980 |
_851 _gRonald RUIZ |
||