000 | 00960cam a2200337 a 4500 | ||
---|---|---|---|
001 | 000568421 | ||
005 | 20240105150845.0 | ||
008 | 120314s2009 nyua rb 001 0 eng d | ||
010 | _a2008030020 | ||
020 | _a9780814410721 | ||
020 | _a0814410723 | ||
035 | _a370327 | ||
035 | _a370328 | ||
035 | _a372156 | ||
040 |
_aDLC _bspa _cDLC _dUIASF |
||
050 | 4 |
_aHF 5415.1265 _bH3663.2009 |
|
100 | 1 | _aHarden, Leland | |
245 | 1 | 0 |
_aDigital engagement : _binternet marketing that captures customers and builds intense brand loyalty / _cLeland Harden and Bob Heyman. |
260 |
_aNew York : _bAmerican Management Association, _c2009. |
||
300 | _axii, 244 p. | ||
650 | 0 | _aInternet marketing. | |
650 | 4 | _aMercadotecnia en Internet | |
650 | 0 | _aBrand loyalty | |
650 | 4 | _aRelaciones con los clientes | |
700 | 1 |
_aHeyman, Bob, _d1948- |
|
905 | _a01 | ||
942 | _cNEWBFXC1 | ||
999 |
_c536612 _d536612 |
||
980 |
_851 _gRonald RUIZ |