000 01113nam a2200373 a 4500
001 000569279
005 20240106023555.0
008 120410s2008 si a rb 001 0 eng d
010 _a2008297650
020 _a9780470822319 (hbk.)
020 _a0470822317 (hbk.)
035 _a371286
035 _a371287
035 _a371288 (baja donado Tijuana)
040 _aSISPL
_bspa
_cSISPL
_dUIASF
050 4 _aHF 5415.1265
_bW47.2008
100 1 _aWertime, Kent
245 1 0 _aDigiMarketing :
_bthe essential guide to new media & digital marketing /
_cKent Wertime and Ian Fenwick.
260 _aSingapore ;
_aHoboken, NJ :
_bJohn Wiley & Sons (Asia),
_c2008.
300 _axiv, 406 p.
650 0 _aInternet marketing.
650 4 _aMercadotecnia en Internet
650 0 _aSocial media
_xMarketing.
650 4 _aMedios sociales en línea
_xMercadotecnia
650 0 _aStrategic planning.
650 4 _aPlaneación estratégica
700 1 _aFenwick, Ian,
_d1949-
905 _a01
942 _cNEWBFXC1
999 _c537465
_d537465
980 _8126340
_g ADMIN1