000 | 01298nam a2200409 i 4500 | ||
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001 | 000571264 | ||
005 | 20240105151128.0 | ||
008 | 120528t20012001nyua r 001 0 eng d | ||
010 | _a2001024492 | ||
020 | _a0786887176 | ||
020 | _a9780786887170 | ||
035 | _a374039 | ||
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040 |
_aDLC _bspa _erda _cDLC _dUIASF |
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050 | 4 |
_aHF 5827.95 _bG63.2001 |
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100 | 1 |
_aGodin, Seth _eautor |
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245 | 1 | 0 |
_aUnleashing the ideavirus : _bstop marketing at people! turn your ideas into epidemics by helping your customers do the marketing for you / _cby Seth Godin ; with a foreword Malcolm Gladwell. |
250 | _aFirst edition. | ||
264 | 1 |
_aNew York : _bHyperion, _c[2001], |
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264 | 4 | _c©2001 | |
300 |
_a234 páginas : _bilustraciones ; _c19 cm |
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336 |
_atexto _btxt _2rdacontent |
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337 |
_asin mediación _bn _2rdamedia |
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338 |
_avolumen _bnc _2rdacarrier |
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500 | _aIncluye índice. | ||
650 | 0 | _aWord-of-mouth advertising. | |
650 | 4 | _aComunicación oral informal en la publicidad | |
650 | 0 | _aMarketing. | |
650 | 4 | _aMercadotecnia | |
700 | 1 |
_aGladwell, Malcolm, _d1963- _eautor de contenido textual suplementario |
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905 | _a01 | ||
942 | _cNEWBFXC1 | ||
999 |
_c539437 _d539437 |
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980 |
_851 _gRonald RUIZ |