000			03265cam a2200481 i 4500
001			000575839
005			20240105151223.0
008			120903t20132013nyua rb 001 0 eng d
010			_a2012003462
020			_a9780415883009 (hardback)
020			_a9780415883016 (paperback)
020			_z9780203846261 (ebook)
035			_a377718
040			_aDLC _bspa _cDLC _erda _dUIASF
050		4	_aZA 4234.G64 _bH56.2013
100	1		_aHillis, Ken _eautor
245	1	0	_aGoogle and the culture of search / _cKen Hillis, Michael Petit, Kylie Jarrett.
250			_aFirst published 2013.
260			_aNew York ; _aLondon : _bRoutledge, _c2013, ©2013.
300			_axii, 240 páginas : _bilustraciones ; _c23 cm
336			_atexto _2rdacontent
337			_asin medio _2rdamedia
338			_avolumen _2rdacarrier
520			_a"Google and the Culture of Search examines the role of search technologies in shaping the contemporary digital and informational landscape. Ken Hillis and Michael Petit shed light on a culture of search in which our increasing reliance on search engines like Google, Yahoo! and Bing influences the way we navigate Web content--and how we think about ourselves and the world around us, online and off. Even as it becomes the number one internet activity, the very ubiquity of search technology naturalizes it as utilitarian and transparent--an assumption that Hillis and Petit explode in this innovative study. Commercial search engines supply an infrastructure that impacts the way we locate, prioritize, classify, and archive information on the Web, and as these search functionalities continue to make their way into our lives through mobile, GPS-based platforms and personalized results, distinctions between the virtual and the real collapse. Google--a multibillion-dollar global corporation--holds the balance of power among search providers, and the biases and individuating tendencies of its search algorithm undeniably shape our collective experience of the internet and our assumptions about the location and value of information. Google and the Culture of Search explores what is at stake for an increasingly networked culture in which search technology is a site of knowledge and power. This comprehensive study of search technology's broader implications for knowledge production and social relations is an indispensable resource for students and scholars of Internet and new media studies, the digital humanities, and information technology. "-- _cProvided by publisher.
504			_aIncluye referencias bibliográficas (páginas 213-231) e índice.
630	0	0	_aGoogle.
630	0	4	_aGoogle
650		0	_aWeb search engines _xSocial aspects.
650		4	_aBuscadores en sitios Web _xAspectos sociales
650		0	_aInternet searching _xSocial aspects.
650		4	_aBusquedas en Internet - _xAspectos sociales
650		0	_aUsuarios de Internet _xPsychology.
650		4	_aUsuarios de Internet _xPsicología
650		0	_aInformation technology _xSocial aspects.
650		4	_aTecnología de la información _xAspectos sociales
700	1		_aPetit, Michael _eautor
700	1		_aJarrett, Kylie. _eautor
905			_a01
942			_cNEWBFXC1
999			_c543999 _d543999
980			_851 _gRonald RUIZ