| 000 | 01327nam a2200397 i 4500 | ||
|---|---|---|---|
| 001 | 000576372 | ||
| 005 | 20240105151239.0 | ||
| 008 | 120920t20112011enka rb 001 0 eng d | ||
| 010 | _a2010933155 | ||
| 020 | _a9780199569458 (hbk.) | ||
| 020 | _a0199569452 (hbk.) | ||
| 035 | _a378445 | ||
| 040 |
_aUKM _bspa _cDLC _erda _dUIASF |
||
| 050 | 4 |
_aHF 5415.13 _bO97.2011 |
|
| 245 | 0 | 4 |
_aThe Oxford handbook of strategic sales and sales management / _cedited by David W. Cravens, Kenneth Le Meunier-FitzHugh, Nigel F. Piercy. |
| 246 | 1 | 0 | _aStrategic sales and sales management |
| 260 |
_aOxford ; _aNew York : _bOxford University Press, _c[2011], ©2011. |
||
| 300 |
_axxi, 637 páginas : _bilustraciones ; _c26 cm. |
||
| 336 |
_atexto _2rdacontent |
||
| 337 |
_asin medio _2rdamedia |
||
| 338 |
_avolumen _2rdacarrier |
||
| 490 | 0 | _aOxford handbooks in business and management | |
| 504 | _aIncluye referencias bibliográficas. | ||
| 650 | 0 |
_aMarketing _xManagement |
|
| 650 | 4 |
_aMercadotecnia _xAdministración |
|
| 650 | 0 | _aSales management. | |
| 650 | 4 | _aAdministración de ventas | |
| 700 | 1 |
_aCravens, David W _eeditor |
|
| 700 | 1 |
_aLe Meunier-FitzHugh, Kenneth. _eeditor |
|
| 700 | 1 |
_aPiercy, Nigel _eeditor |
|
| 905 | _a01 | ||
| 942 | _cNEWBFXC1 | ||
| 999 |
_c544525 _d544525 |
||
| 980 |
_851 _gRonald RUIZ |
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