000			01554nam a2200397 i 4500
001			000581387
005			20240105151424.0
008			130319t20052005nyua rb 001 0 eng d
010			_a2004019679
020			_a0071441883
020			_a9780071441889
035			_a383285
040			_aDLC _bspa _cDLC _erda _dUIASF
050		4	_aHF 5415.32 _bS75.2005
100	1		_aStinnett, Bill, _eautor
245	1	0	_aThink like your customer : _ba winning strategy to maximize sales by understanding how and why your customers buy / _cBill Stinnett.
260			_aNew York : _bMcGraw-Hill, _c2005, ©2005.
300			_axxiv, 261 páginas : _bilustraciones ; _c23 cm
336			_atexto _2rdacontent
337			_asin medio _2rdamedia
338			_avolumen _2rdacarrier
505	0		_aWhy customers buy -- What customers think about -- What customers really want -- How customers perceive value and risk -- The cause and effect of business value -- The value of customer relationships -- How customers buy -- The sales process--redefined -- Anatomy of a buying decision -- Reverse-engineering the buying process -- Elevating the buying process -- Accelerating the buying process.
650		0	_aConsumer behavior.
650		4	_aComportamiento del consumidor
650		0	_aSelling.
650		4	_aVentas
650		0	_aCustomer relations.
650		4	_aRelaciones con los clientes
650		0	_aCustomer loyalty.
650		4	_aLealtad del cliente
905			_a01
942			_cNEWBFXC1
999			_c549506 _d549506
980			_851 _gRonald RUIZ